Privacy Policy

Louisville Web Guy ("we," "us," or "our") operates the website louisvillewebguy.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site.

1. Information We Collect

Information You Provide: We may collect information you voluntarily provide when you:

• Fill out a contact form on our Site
• Request a quote or consultation
• Communicate with us via email, phone, or text

This information may include your name, email address, phone number, business name, and any other details you choose to provide.

Information Collected Automatically: When you visit our Site, we may automatically collect certain information, including:

• Your IP address
• Browser type and version
• Pages you visit and time spent on those pages
• Referring website or source
• Device type and operating system

2. How We Use Your Information

We use the information we collect to:

• Respond to your inquiries and provide customer service
• Send you information about our services (with your consent)
• Improve our Site and services
• Analyze Site usage and trends
• Comply with legal obligations

3. Cookies and Tracking Technologies

Our Site may use cookies and similar tracking technologies to enhance your experience. Cookies are small data files stored on your device that help us understand how you use our Site.

Types of Cookies We May Use:

• Essential Cookies: Necessary for the Site to function properly
• Analytics Cookies: Help us understand how visitors interact with our Site (e.g., Google Analytics)

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our Site.

4. Analytics and Advertising Tools

We use the following analytics and advertising tools on our Site:

• Google Analytics 4 (GA4): Collects anonymous usage data such as pages visited, time on site, and traffic sources. Google Analytics collects only the IP address assigned to you on the date you visit the Site, rather than your name or other identifying information. You can opt out by installing the Google Analytics Opt-out Browser Add-on.
• Google Ads: Tracks conversions from our advertising campaigns to measure ad effectiveness. This may involve cookies that track whether you visited our Site after clicking an ad.
• Meta (Facebook) Pixel: Tracks conversions and enables advertising audiences on Facebook and Instagram. Meta may use this data to show you relevant ads on its platforms. You can manage your ad preferences at Facebook Ad Preferences.
• Ahrefs Analytics: Collects anonymous usage data for SEO analysis, including pages visited and traffic sources.

5. Third-Party Services

Our Site may contain links to third-party websites or services that are not owned or controlled by us. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

We may use the following third-party services:

• Google Analytics (for website analytics)
• Google Ads (for advertising conversion tracking)
• Meta/Facebook Pixel (for advertising measurement)
• Ahrefs Analytics (for SEO analytics)
• Google Maps (for location/directions)
• Netlify (for website hosting and form submissions)

6. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

• Service Providers: We may share information with third-party vendors who assist us in operating our Site or conducting our business (e.g., hosting providers, email services)
• Legal Requirements: We may disclose information if required by law or in response to valid requests by public authorities
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction

7. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. Our Site uses SSL encryption to protect data in transit. However, no method of transmission over the Internet or electronic storage is 100% secure.

8. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

9. Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

• The right to access the personal information we hold about you
• The right to request correction of inaccurate information
• The right to request deletion of your information
• The right to opt-out of marketing communications

To exercise any of these rights, please contact us using the information provided below.

10. Children's Privacy

Our Site is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information as soon as possible.

11. California Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA). These may include the right to know what personal information we collect and how it is used, the right to request deletion of your information, and the right to opt-out of the sale of your information. Note: We do not sell personal information.

12. Kentucky Privacy Rights

If you are a Kentucky resident, the Kentucky Consumer Data Protection Act (KCDPA), effective January 1, 2026, may provide you with additional rights regarding your personal data, including:

• The right to confirm whether we are processing your personal data
• The right to access your personal data
• The right to request deletion of your personal data
• The right to obtain a portable copy of your data
• The right to opt out of targeted advertising or the sale of your personal data

To exercise any of these rights, please contact us at hello@louisvillewebguy.com. We do not sell personal information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically for any changes.

14. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us: