What I do
I build websites for small businesses, and then I keep them working. That second part is most of the job.
A site goes live and then reality shows up. Hours change. A product line gets dropped. Google flags something in a Business Profile. A form quietly stops sending email and nobody notices for a month. Most small businesses have nobody whose job it is to catch that. I'm that person for mine.
The work splits into four things. I build sites from scratch, no Wix and no page builders. I do local SEO so the site actually shows up when somebody nearby searches. I handle the Google side of things, which means Business Profile, Search Console, Analytics, Merchant Center, and Ads. And I clean up messes: bad migrations, broken tracking, product catalogs Google refuses to show, sites that load slow enough to lose the customer.
How I got here
I came up on the agency side. I spent years running SEO and website programs for multi-location and national accounts, the kind with monthly calls, content calendars, and a report that has to make sense to somebody who does not care about SEO.
That work taught me two things that shaped how I run Louisville Web Guy.
The first is that the process works. Audit before you touch anything. Fix the structure before you chase keywords. Verify every change against real data instead of assuming it landed. None of that is magic, and none of it is reserved for companies with a marketing department.
The second is that the agency model is a bad fit for a shop with twelve employees. You get a strategist, an account manager, a designer, and a dev, and none of them knows your business. You wait a week for a phone number change. You pay for the layers.
So I took the process and dropped the layers. Same discipline, one person, and you have my cell number.
A bit about me
Louisville Web Guy is just me. I build every site from scratch, and I run everything myself. Most of my meetings are video calls where we share a screen and work through it together. If you're local and would rather meet in person, I'm happy to.