:root {
    --cream: #FDF6E9;
    --cream-dark: #F3E7CE;
    --paper: #FAF0DC;
    --brown: #5C3D2E;
    --ink: #3D2518;
    --orange: #E85D24;      
    --orange-deep: #B8461A; 
    --teal: #4A9BA3;        
    --teal-dark: #3A7A80;   
    --yellow: #E5A836;
    --green: #5A8F5A;       
    --green-deep: #3F6B3F;  
    --bad: #B8402C;         
    --bad-bg: #F9E8E3;
    --good: #2D5A2D;        
    --good-bg: #EDF3E7;
    --display: 'Alfa Slab One', serif;
    --script: 'Yellowtail', cursive;
    --body: 'Libre Franklin', -apple-system, BlinkMacSystemFont, sans-serif;
    
}

*, ::before, ::after { box-sizing: border-box; margin: 0; padding: 0; }
html:focus-within { scroll-behavior: smooth; } 
body {
    font-family: var(--body);
    background: var(--cream);
    color: var(--brown);
    line-height: 1.6;
    overflow-x: hidden;
}
img { max-width: 100%; height: auto; }
a { color: inherit; text-decoration: none; }
h1, h2, h3, h4 { font-family: var(--display); font-weight: 400; line-height: 1.08; color: var(--ink); }


body::after {
    content: "";
    position: fixed;
    inset: 0;
    pointer-events: none;
    z-index: 9000;
    opacity: 0.05;
    background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='200' height='200'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.9' numOctaves='2'/%3E%3C/filter%3E%3Crect width='200' height='200' filter='url(%23n)'/%3E%3C/svg%3E");
}

.container { max-width: 1180px; margin: 0 auto; padding: 0 28px; }

.skip-link {
    position: absolute;
    top: -60px;
    left: 16px;
    background: var(--orange);
    color: #fff;
    padding: 12px 24px;
    border-radius: 8px;
    font-weight: 700;
    z-index: 10000;
}
.skip-link:focus { top: 16px; }


.btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    gap: 9px;
    font-family: var(--body);
    font-weight: 800;
    font-size: 0.95rem;
    letter-spacing: 0.02em;
    border: 3px solid var(--ink);
    border-radius: 10px;
    padding: 12px 22px;
    background: var(--cream);
    color: var(--ink);
    box-shadow: 4px 4px 0 var(--ink);
    transition: transform 0.15s ease, box-shadow 0.15s ease;
    cursor: pointer;
}
.btn:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--ink); }
.btn:active { transform: translate(2px, 2px); box-shadow: 1px 1px 0 var(--ink); }

.btn-primary { background: var(--orange-deep); color: var(--cream); }
.btn-secondary { background: var(--teal-dark); color: var(--cream); }
.btn svg { flex-shrink: 0; }



.lwg-float-book {
    position: fixed;
    right: 24px;
    bottom: 24px;
    z-index: 8000;
    font-size: 1rem;
    padding: 14px 24px;
}

@media (min-width: 769px) and (max-width: 1639px) {
    .lwg-float-book { padding: 15px; border-radius: 50%; }
    .lwg-float-book .lwg-float-book-label { display: none; }
    .lwg-float-book svg { width: 24px; height: 24px; display: block; }
}
@media (max-width: 768px) {
    .lwg-float-book { display: none; }
}


.topline {
    background: var(--ink);
    color: var(--cream);
    font-size: 0.78rem;
    font-weight: 600;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    padding: 8px 0;
}
.topline .container { display: flex; justify-content: space-between; gap: 16px; }
.topline a { color: var(--yellow); }
.topline .est { color: rgba(253, 246, 233, 0.65); }


.navbar {
    position: sticky;
    top: 0;
    z-index: 1000;
    background: var(--cream);
    border-bottom: 3px solid var(--ink);
    transition: box-shadow 0.2s ease;
}
.navbar.scrolled { box-shadow: 0 4px 16px rgba(61, 37, 24, 0.12); }
.nav-container {
    max-width: 1180px;
    margin: 0 auto;
    padding: 14px 28px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 20px;
}
.logo { display: flex; align-items: center; gap: 12px; }
.logo-mascot { width: 42px; height: auto; }
.logo-text {
    font-family: var(--display);
    font-size: 1.18rem;
    color: var(--ink);
    line-height: 1.05;
}
.logo-sub {
    display: block;
    font-family: var(--body);
    font-size: 0.62rem;
    font-weight: 700;
    letter-spacing: 0.22em;
    text-transform: uppercase;
    color: var(--orange-deep);
}
.nav-links { display: flex; align-items: center; gap: 26px; font-weight: 600; font-size: 0.95rem; }
.nav-links a { color: var(--brown); }
.nav-links a:hover { color: var(--orange); }
.nav-cta {
    display: inline-flex;
    align-items: center;
    gap: 8px;
    background: var(--orange-deep);
    color: var(--cream) !important;
    font-weight: 800;
    border: 3px solid var(--ink);
    border-radius: 10px;
    padding: 10px 18px;
    box-shadow: 4px 4px 0 var(--ink);
    transition: transform 0.15s ease, box-shadow 0.15s ease;
}
.nav-cta:hover { transform: translate(-2px, -2px); box-shadow: 6px 6px 0 var(--ink); color: var(--cream); }
.mobile-menu-btn {
    display: none;
    flex-direction: column;
    gap: 5px;
    background: none;
    border: none;
    cursor: pointer;
    padding: 6px;
    min-width: 44px;
    min-height: 44px;
    align-items: center;
    justify-content: center;
}
.mobile-menu-btn span { display: block; width: 26px; height: 3px; background: var(--ink); border-radius: 2px; }


.hero {
    position: relative;
    overflow: hidden;
    background:
        radial-gradient(circle at 78% 40%, rgba(229, 168, 54, 0.32) 0%, rgba(229, 168, 54, 0) 38%),
        var(--cream);
    border-bottom: 3px solid var(--ink);
}
.hero::before {
    content: "";
    position: absolute;
    inset: 0;
    background-image: radial-gradient(var(--brown) 1px, transparent 1.4px);
    background-size: 22px 22px;
    opacity: 0.10;
    mask-image: linear-gradient(115deg, transparent 42%, black 88%);
    -webkit-mask-image: linear-gradient(115deg, transparent 42%, black 88%);
}
.hero-container {
    position: relative;
    z-index: 2;
    max-width: 1180px;
    margin: 0 auto;
    padding: 56px 28px 170px;
    display: grid;
    grid-template-columns: minmax(0, 7fr) minmax(0, 5fr);
    gap: 24px;
    align-items: center;
}
.hello {
    font-family: var(--script);
    font-size: clamp(2.2rem, 4.5vw, 3.4rem);
    color: var(--teal-dark);
    transform: rotate(-3deg);
    display: inline-block;
    margin-bottom: 4px;
    animation: riseTilt 0.7s ease-out both;
}
.hero h1 {
    
    font-size: clamp(2.6rem, 6.4vw, 4.7rem);
    line-height: 0.99;
    text-transform: uppercase;
    margin-bottom: 22px;
    animation: rise 0.7s ease-out 0.12s both;
}
.hero h1 .hero-accent { color: var(--orange); text-shadow: 3px 3px 0 var(--ink); }
.hero-mobile-break { display: none; }
.hero-statement {
    font-family: var(--display);
    font-size: clamp(1.2rem, 2.1vw, 1.5rem);
    color: var(--teal-dark);
    margin-bottom: 12px;
    animation: rise 0.7s ease-out 0.18s both;
}
.hero-subtitle {
    font-size: 1.13rem;
    line-height: 1.65;
    max-width: 46ch;
    margin-bottom: 14px;
    animation: rise 0.7s ease-out 0.24s both;
}

h2.hero-subtitle-lead {
    font-family: inherit;
    font-size: 1.13rem;
    font-weight: 400;
    line-height: 1.65;
    letter-spacing: normal;
    text-transform: none;
    color: inherit;
    max-width: 46ch;
    margin: 0 0 4px;
}
.hero-proof-line {
    font-size: 0.92rem;
    line-height: 1.55;
    max-width: 48ch;
    color: var(--brown);
    opacity: 0.82;
    margin: 4px 0 0;
    animation: rise 0.7s ease-out 0.3s both;
}
.hero-proof-line strong { color: var(--orange-deep); font-weight: 800; }


.proof-band { padding: 4.5rem 0 5rem; background: var(--cream); border-top: 3px solid var(--ink); border-bottom: 3px solid var(--ink); }
.proof-band-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; margin-bottom: 40px; }
@media (max-width: 900px) { .proof-band-grid { grid-template-columns: 1fr; } }
.pb-card { background: #fff; border: 3px solid var(--ink); border-radius: 14px; padding: 26px 24px; box-shadow: 6px 6px 0 rgba(61,37,24,.14); display: flex; flex-direction: column; gap: 10px; }
.pb-card .pb-num { font-family: var(--display); font-size: 44px; color: var(--orange-deep); line-height: 1; }
.pb-card .pb-num small { font-family: var(--body); font-weight: 800; font-size: 15px; color: var(--brown); margin-left: 6px; }
.pb-card .pb-claim { font-size: 15px; font-weight: 700; color: var(--ink); }
.pb-card .pb-who { display: flex; align-items: center; gap: 10px; margin-top: auto; padding-top: 14px; border-top: 1px solid var(--cream-dark); }
.pb-card .pb-who img { width: 34px; height: 34px; border-radius: 50%; border: 2px solid var(--ink); object-fit: cover; background: var(--cream-dark); }
.pb-card .pb-who-name { font-size: 13.5px; font-weight: 800; color: var(--ink); display: block; }
.pb-card .pb-who-type { display: block; font-size: 11.5px; color: var(--brown); opacity: .75; }
.pb-card .pb-story-link { font-size: 13px; font-weight: 800; color: var(--orange-deep); }
.pb-card .pb-story-link::after { content: " \2192"; }
.pb-chart-panel { background: #fff; border: 3px solid var(--ink); border-radius: 14px; padding: 28px 30px 24px; box-shadow: 6px 6px 0 rgba(61,37,24,.14); }
.pb-chart-head { display: flex; justify-content: space-between; align-items: flex-start; gap: 16px; flex-wrap: wrap; margin-bottom: 18px; }
.pb-chart-head h3 { font-size: 19px; }
.pb-chart-head .pb-tag { font-family: var(--body); font-weight: 800; font-size: 12px; letter-spacing: .03em; text-transform: uppercase; color: var(--teal-dark); background: #EAF3F3; border: 1.5px solid var(--teal); border-radius: 999px; padding: 4px 11px; }
.pb-chart { position: relative; display: flex; align-items: flex-end; justify-content: center; gap: 64px; height: 200px; padding: 26px 10px 0; }
.pb-chart .pb-col { display: flex; flex-direction: column; align-items: center; justify-content: flex-end; height: 100%; width: 120px; }
.pb-chart .pb-bar { width: 78px; background: var(--cream-dark); border: 2.5px solid var(--ink); border-radius: 6px 6px 0 0; position: relative; }
.pb-chart .pb-bar.after { background: var(--orange); }
.pb-chart .pb-bar .pb-val { position: absolute; top: -28px; left: 50%; transform: translateX(-50%); font-family: var(--display); font-size: 20px; color: var(--ink); white-space: nowrap; }
.pb-chart .pb-bar.after .pb-val { color: var(--orange-deep); }
.pb-chart .pb-col label { margin-top: 10px; font-size: 12.5px; font-weight: 800; color: var(--brown); text-align: center; }
.pb-chart .pb-col .pb-sub { display: block; font-weight: 600; font-size: 11px; color: var(--brown); opacity: .75; }
.pb-chart .pb-multiplier { position: absolute; top: 36px; left: 50%; transform: translateX(-50%); text-align: center; }
.pb-chart .pb-multiplier .pb-x { font-family: var(--display); font-size: 30px; color: var(--orange-deep); line-height: 1; }
.pb-chart .pb-multiplier .pb-xl { display: block; font-family: var(--body); font-weight: 800; font-size: 10.5px; letter-spacing: .05em; text-transform: uppercase; color: var(--brown); }
.pb-chart .pb-arrow { position: absolute; top: 70px; left: 50%; transform: translateX(-50%); width: 70px; height: 2px; background: var(--brown); opacity: .4; }
.pb-source { margin-top: 16px; font-size: 12.5px; color: var(--brown); opacity: .75; border-top: 1px solid var(--cream-dark); padding-top: 12px; }
.pb-source a { color: var(--orange-deep); font-weight: 700; }

.hero-tagline {
    font-size: 0.98rem;
    font-style: italic;
    opacity: 0.85;
    max-width: 46ch;
    margin-bottom: 20px;
    animation: rise 0.7s ease-out 0.3s both;
}
.hero-location {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    font-weight: 700;
    font-size: 0.88rem;
    color: var(--ink);
    background: var(--cream);
    border: 2.5px solid var(--ink);
    border-radius: 999px;
    padding: 8px 18px 8px 10px;
    margin-bottom: 24px;
    box-shadow: 3px 3px 0 rgba(61, 37, 24, 0.25);
    animation: rise 0.7s ease-out 0.34s both;
}
.hero-location .location-icon {
    display: flex;
    align-items: center;
    justify-content: center;
    width: 26px;
    height: 26px;
    background: var(--orange);
    border-radius: 50%;
    flex-shrink: 0;
}
.hero-location .location-icon svg { fill: #fff; width: 15px; height: 15px; }
.hero-ctas {
    display: flex;
    flex-wrap: wrap;
    gap: 14px;
    margin-bottom: 28px;
    animation: rise 0.7s ease-out 0.42s both;
}
.hero-features {
    list-style: none;
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    gap: 10px 26px;
    font-weight: 600;
    font-size: 0.93rem;
    max-width: 540px;
    animation: rise 0.7s ease-out 0.5s both;
}
.hero-features li { display: flex; gap: 9px; align-items: baseline; }
.hero-features li::before { content: "\2605"; color: var(--orange); font-size: 0.85em; }
.hero-features .check-icon { display: none; }
.hero-mascot {
    position: relative;
    display: flex;
    align-items: center;
    justify-content: center;
    animation: rise 0.8s ease-out 0.2s both;
}
.sunburst {
    position: absolute;
    width: 560px;
    height: 560px;
    border-radius: 50%;
    background: repeating-conic-gradient(
        rgba(229, 168, 54, 0.38) 0deg 9deg,
        rgba(229, 168, 54, 0) 9deg 18deg
    );
    mask-image: radial-gradient(circle, black 30%, transparent 68%);
    -webkit-mask-image: radial-gradient(circle, black 30%, transparent 68%);
    animation: spin 80s linear infinite;
}
.hero-mascot img {
    position: relative;
    width: min(400px, 80%);
    height: auto;
    filter: drop-shadow(0 18px 30px rgba(61, 37, 24, 0.25));
    animation: floaty 4.5s ease-in-out infinite;
}
.hero-stamp {
    position: absolute;
    bottom: 8%;
    right: 2%;
    background: var(--teal);
    color: var(--cream);
    font-family: var(--display);
    font-size: 0.78rem;
    text-transform: uppercase;
    text-align: center;
    line-height: 1.25;
    width: 108px;
    height: 108px;
    display: flex;
    align-items: center;
    justify-content: center;
    border: 3px solid var(--ink);
    border-radius: 50%;
    transform: rotate(8deg);
    box-shadow: 4px 4px 0 rgba(61, 37, 24, 0.5);
    animation: stampIn 0.5s cubic-bezier(0.2, 2.2, 0.4, 1) 0.85s both;
}

@keyframes rise { from { opacity: 0; transform: translateY(26px); } to { opacity: 1; transform: translateY(0); } }
@keyframes riseTilt { from { opacity: 0; transform: rotate(-3deg) translateY(26px); } to { opacity: 1; transform: rotate(-3deg) translateY(0); } }
@keyframes spin { to { transform: rotate(360deg); } }
@keyframes floaty { 0%, 100% { transform: translateY(0); } 50% { transform: translateY(-12px); } }
@keyframes stampIn { from { opacity: 0; transform: rotate(8deg) scale(2.2); } to { opacity: 1; transform: rotate(8deg) scale(1); } }


.skyline {
    position: absolute;
    left: 0;
    right: 0;
    bottom: 0;
    pointer-events: none;
    background-image: var(--sky);
    background-repeat: repeat-x;
    background-position: bottom center;
    background-size: auto 100%;
}
.skyline.front { height: 104px; z-index: 1; }
.skyline.back {
    height: 148px;
    bottom: 0;
    opacity: 0.13;
    background-image: var(--sky2);
    transform: translateX(-150px);
}


.marquee {
    background: var(--orange-deep);
    border-bottom: 3px solid var(--ink);
    color: var(--cream);
    overflow: hidden;
    padding: 13px 0;
}
.marquee-track { display: flex; width: max-content; animation: scroll 28s linear infinite; }
.marquee span {
    font-family: var(--display);
    font-size: 0.95rem;
    text-transform: uppercase;
    letter-spacing: 0.08em;
    white-space: nowrap;
    padding-right: 18px;
}
.marquee span::after { content: "\2736"; padding-left: 18px; color: var(--yellow); }
@keyframes scroll { to { transform: translateX(-50%); } }


section { padding: 92px 0; }
.editorial-head, .sec-head { margin-bottom: 48px; max-width: 780px; }
.sec-script, .editorial-eyebrow {
    font-family: var(--script);
    font-size: clamp(1.6rem, 3vw, 2.2rem);
    font-weight: 400;
    color: var(--orange);
    display: inline-block;
    transform: rotate(-2deg);
    margin-bottom: 2px;
    text-transform: none;
    letter-spacing: normal;
}
.editorial-head h2, .sec-head h2 {
    font-size: clamp(1.9rem, 4vw, 3rem);
    line-height: 1.04;
    text-transform: uppercase;
    margin-bottom: 14px;
}
.editorial-head h2 em, .sec-head h2 em { font-style: normal; color: var(--orange); }
.editorial-head p, .sec-head p { font-size: 1.05rem; max-width: 58ch; }



@media (prefers-reduced-motion: no-preference) {
    .js .reveal { opacity: 0; transform: translateY(14px); transition: opacity 0.4s ease, transform 0.4s ease; }
    .js .reveal.in { opacity: 1; transform: none; }
}


:is(a, button, [role="button"], summary):focus-visible {
    outline: 3px solid var(--teal-dark);
    outline-offset: 2px;
}
:is(.pricing, .footer, .topline, .lwg-manifesto) :is(a, button):focus-visible {
    outline-color: var(--yellow);
}


.real-client-proof { background: var(--paper); border-bottom: 3px solid var(--ink); }
.proof-grid {
    display: grid;
    grid-template-columns: minmax(0, 6fr) minmax(0, 6fr);
    gap: 28px;
    align-items: stretch;
    align-items: start;
}
.polaroid {
    background: #fff;
    border: 3px solid var(--ink);
    border-radius: 6px;
    padding: 14px 14px 0;
    box-shadow: 8px 8px 0 rgba(61, 37, 24, 0.18);
    transform: rotate(-1.2deg);
    transition: transform 0.25s ease;
    display: flex;
    flex-direction: column;
}
.polaroid:hover { transform: rotate(0deg) translateY(-4px); }
.polaroid .shot {
    border: 2px solid var(--cream-dark);
    border-radius: 4px;
    overflow: hidden;
    position: relative;
    aspect-ratio: 1440 / 900;
    min-height: 0;
}
.polaroid .shot > img {
    display: block;
    width: 100%;
    height: 100%;
    object-fit: cover;
    object-position: center top;
}
.shot-label {
    position: absolute;
    top: 12px;
    right: 12px;
    background: var(--orange);
    color: var(--cream);
    border: 2.5px solid var(--ink);
    border-radius: 999px;
    font-weight: 800;
    font-size: 0.72rem;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    padding: 5px 13px;
    box-shadow: 3px 3px 0 rgba(61, 37, 24, 0.35);
}
.before-pin {
    position: absolute;
    bottom: 16px;
    left: 16px;
    width: 36%;
    background: #fff;
    border: 2.5px solid var(--ink);
    border-radius: 4px;
    padding: 5px 5px 3px;
    transform: rotate(-4deg);
    box-shadow: 5px 6px 0 rgba(61, 37, 24, 0.3);
}
.before-pin img { display: block; width: 100%; border-radius: 2px; }
.before-pin span {
    display: block;
    text-align: center;
    font-weight: 800;
    font-size: 0.68rem;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--brown);
    padding: 4px 0 2px;
}
.polaroid figcaption {
    display: flex;
    justify-content: space-between;
    align-items: baseline;
    gap: 12px;
    padding: 14px 4px 16px;
    font-size: 0.92rem;
}
.polaroid figcaption strong { font-family: var(--display); font-weight: 400; color: var(--ink); }
.polaroid figcaption .tag {
    color: var(--orange);
    font-weight: 700;
    font-size: 0.78rem;
    text-transform: uppercase;
    letter-spacing: 0.08em;
}
.proof-side { display: flex; flex-direction: column; gap: 22px; }
.proof-card {
    border: 3px solid var(--ink);
    border-radius: 10px;
    background: var(--cream);
    padding: 26px 26px 24px;
    box-shadow: 6px 6px 0 rgba(61, 37, 24, 0.15);
    flex: 1;
    display: flex;
    flex-direction: column;
}
.proof-card-header { display: flex; gap: 14px; align-items: center; margin-bottom: 12px; }
.proof-card-logo img {
    width: 56px;
    height: 56px;
    object-fit: contain;
    border-radius: 8px;
    border: 2px solid var(--cream-dark);
    background: #fff;
}
.proof-card-title { font-size: 1.2rem; margin-bottom: 2px; }
.proof-card-type {
    color: var(--orange);
    font-weight: 700;
    font-size: 0.74rem;
    text-transform: uppercase;
    letter-spacing: 0.1em;
    display: block;
}
.proof-card-body { font-size: 0.95rem; margin-bottom: 14px; }
.proof-card-list { list-style: none; display: flex; flex-direction: column; gap: 7px; font-size: 0.92rem; margin-bottom: 18px; }
.proof-card-list li { display: flex; gap: 8px; align-items: baseline; }
.proof-card-list li::before { content: "\2714"; color: var(--teal-dark); font-size: 0.85em; }
.proof-card-actions { display: flex; flex-wrap: wrap; gap: 10px; margin-top: auto; }
.proof-card-actions .btn { padding: 9px 15px; font-size: 0.85rem; box-shadow: 3px 3px 0 var(--ink); }


.trust-badges-banner { padding: 0; background: var(--cream); border-bottom: 3px solid var(--ink); }
.trust-badges-row {
    display: flex;
    flex-wrap: wrap;
    align-items: center;
    justify-content: center;
    gap: 14px 48px;
    padding: 18px 0;
}
.trust-badge-item { display: flex; align-items: center; gap: 10px; }
.trust-badge-text { display: flex; flex-direction: column; }
.trust-badge-stars { display: flex; gap: 1px; }
.trust-badge-label { font-weight: 700; font-size: 0.85rem; color: var(--ink); }


.situations-rows-list { display: flex; flex-direction: column; border: 3px solid var(--ink); border-radius: 14px; overflow: hidden; background: #fff; box-shadow: 8px 8px 0 rgba(61, 37, 24, 0.15); }
.situations-row {
    display: grid;
    grid-template-columns: 90px minmax(0, 4fr) minmax(0, 6fr);
    gap: 24px;
    align-items: center;
    padding: 30px 34px;
    border-bottom: 3px solid var(--ink);
    transition: background 0.2s ease;
}
.situations-row:last-child { border-bottom: none; }
.situations-row:hover { background: var(--paper); }
.situations-row-num {
    font-family: var(--display);
    font-size: 1.6rem;
    color: var(--cream);
    background: var(--teal);
    border: 3px solid var(--ink);
    border-radius: 50%;
    width: 64px;
    height: 64px;
    display: flex;
    align-items: center;
    justify-content: center;
}
.situations-row:nth-child(1) .situations-row-num { background: var(--orange); }
.situations-row:nth-child(3) .situations-row-num { background: var(--yellow); color: var(--ink); }
.situations-row-headline { font-size: 1.25rem; }
.situations-row-body p { font-size: 0.95rem; margin-bottom: 8px; }
.situations-row-cta { font-weight: 800; color: var(--teal-dark); font-size: 0.9rem; }
.situations-row:hover .situations-row-cta { text-decoration: underline; }


.steps-cards { display: grid; grid-template-columns: repeat(5, minmax(0, 1fr)); gap: 20px; }

@media (max-width: 1180px) and (min-width: 981px) {
    .steps-cards { grid-template-columns: repeat(3, minmax(0, 1fr)); }
}
.step-card {
    border: 3px solid var(--ink);
    border-radius: 12px;
    overflow: hidden;
    background: #fff;
    box-shadow: 5px 5px 0 rgba(61, 37, 24, 0.2);
    transition: transform 0.2s ease, box-shadow 0.2s ease;
    display: flex;
    flex-direction: column;
    text-decoration: none;
    color: inherit;
}
.step-card:hover { transform: translateY(-6px); box-shadow: 8px 11px 0 rgba(61, 37, 24, 0.22); }
.step-card-header {
    padding: 18px 18px 6px;
    display: flex;
    justify-content: center;
    position: relative;
    overflow: hidden;
}
.step-card:nth-child(1) .step-card-header { background: var(--orange) !important; }
.step-card:nth-child(2) .step-card-header { background: var(--teal) !important; }
.step-card:nth-child(3) .step-card-header { background: var(--yellow) !important; }
.step-card:nth-child(4) .step-card-header { background: var(--green) !important; }
.step-card:nth-child(5) .step-card-header { background: var(--teal) !important; }
.step-card-header::after {
    content: "";
    position: absolute;
    inset: 0;
    background-image: radial-gradient(rgba(61, 37, 24, 0.5) 1px, transparent 1.3px);
    background-size: 14px 14px;
    opacity: 0.18;
    pointer-events: none;
}
.step-card-icon img { width: 150px; height: auto; position: relative; z-index: 1; }
.step-card-number {
    position: absolute;
    top: 12px;
    left: 12px;
    z-index: 2;
    font-family: var(--display);
    background: var(--cream);
    border: 2.5px solid var(--ink);
    color: var(--ink);
    width: 34px;
    height: 34px;
    border-radius: 50%;
    display: flex;
    align-items: center;
    justify-content: center;
    font-size: 0.95rem;
}
.step-card-body { padding: 18px 20px 22px; border-top: 3px solid var(--ink); flex: 1; }
.step-card-title { font-size: 1.06rem; text-transform: uppercase; margin-bottom: 8px; }
.step-card-text { font-size: 0.9rem; line-height: 1.55; }


.pricing { background: var(--ink); border-bottom: 3px solid var(--ink); position: relative; }
.pricing::before {
    content: "";
    position: absolute;
    inset: 0;
    background-image: radial-gradient(rgba(253, 246, 233, 0.5) 1px, transparent 1.3px);
    background-size: 26px 26px;
    opacity: 0.06;
}
.pricing .container { position: relative; }
.pricing .editorial-eyebrow { color: var(--yellow); }
.pricing .editorial-head h2 { color: var(--cream); }
.pricing .editorial-head p { color: rgba(253, 246, 233, 0.8); }
.pricing-aside { color: rgba(253, 246, 233, 0.85); font-size: 0.95rem; line-height: 1.9; }
.pricing-aside a { color: var(--yellow); font-weight: 700; }
.pricing-head-grid { display: grid; grid-template-columns: minmax(0, 8fr) minmax(0, 4fr); gap: 28px; align-items: end; }
.pricing-head-grid .editorial-head { margin-bottom: 28px; }
.menu-board { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 22px; }
.ticket {
    background: var(--cream);
    border-radius: 12px;
    padding: 30px 28px 26px;
    position: relative;
    display: flex;
    flex-direction: column;
    mask-image: radial-gradient(circle 11px at 0 56%, transparent 98%, black), radial-gradient(circle 11px at 100% 56%, transparent 98%, black);
    mask-composite: intersect;
    -webkit-mask-image: radial-gradient(circle 11px at 0 56%, transparent 98%, black), radial-gradient(circle 11px at 100% 56%, transparent 98%, black);
    -webkit-mask-composite: source-in;
}
.ticket.star { background: #FFF3DC; }
.ticket .lane {
    font-size: 0.74rem;
    font-weight: 800;
    letter-spacing: 0.14em;
    text-transform: uppercase;
    color: var(--teal-dark);
    margin-bottom: 6px;
}
.ticket h3 { font-size: 1.5rem; margin-bottom: 4px; }
.ticket .ticket-desc { font-size: 0.9rem; margin-bottom: 10px; }
.ticket .price { font-family: var(--display); font-size: 2.3rem; color: var(--orange); line-height: 1.1; }
.ticket .price small { font-family: var(--body); font-size: 0.95rem; font-weight: 600; color: var(--brown); }
.ticket .setup { font-size: 0.86rem; opacity: 0.85; margin-bottom: 16px; }
.ticket .dashes { border-top: 2px dashed rgba(92, 61, 46, 0.35); margin: 4px 0 16px; }
.ticket ul { list-style: none; display: flex; flex-direction: column; gap: 9px; font-size: 0.93rem; margin-bottom: 22px; flex: 1; }
.ticket li { display: flex; gap: 8px; align-items: baseline; }
.ticket li::before { content: "\2714"; color: var(--teal-dark); font-size: 0.85em; }
.ticket .btn { width: 100%; }
.ticket-badge {
    position: absolute;
    top: 22px;
    right: 20px;
    background: var(--yellow);
    border: 3px solid var(--ink);
    color: var(--ink);
    font-weight: 800;
    font-size: 0.72rem;
    text-transform: uppercase;
    letter-spacing: 0.08em;
    padding: 6px 12px;
    border-radius: 999px;
    transform: rotate(3deg);
}
.menu-note {
    margin-top: 30px;
    text-align: center;
    color: rgba(253, 246, 233, 0.85);
    font-size: 0.95rem;
    position: relative;
}
.menu-note a { color: var(--yellow); font-weight: 700; }
.menu-note strong { color: var(--cream); }


.lwg-manifesto .editorial-head { max-width: none; display: grid; grid-template-columns: minmax(0, 7fr) minmax(0, 5fr); gap: 28px; align-items: end; }
.lwg-manifesto-signature {
    font-family: var(--script);
    font-size: 1.6rem;
    color: var(--teal-dark);
    display: inline-block;
    transform: rotate(-2deg);
}
.why-grid {
    display: grid;
    grid-template-columns: repeat(2, minmax(0, 1fr));
    border: 3px solid var(--ink);
    border-radius: 14px;
    overflow: hidden;
    background: #fff;
    box-shadow: 8px 8px 0 rgba(61, 37, 24, 0.15);
}
.why-cell { padding: 34px 34px 30px; border-bottom: 3px solid var(--ink); }
.why-cell:nth-child(odd) { border-right: 3px solid var(--ink); }
.why-cell:nth-child(3), .why-cell:nth-child(4) { border-bottom: none; }
.why-cell .k { font-family: var(--script); font-size: 1.7rem; color: var(--orange); display: block; margin-bottom: 6px; }
.why-cell h3 { font-size: 1.12rem; text-transform: uppercase; margin-bottom: 8px; }
.why-cell p { font-size: 0.95rem; }


.faq-accordion { max-width: 820px; display: flex; flex-direction: column; gap: 14px; }
.faq-item-accordion {
    border: 3px solid var(--ink);
    border-radius: 10px;
    background: #fff;
    overflow: hidden;
    box-shadow: 4px 4px 0 rgba(61, 37, 24, 0.12);
}
.faq-question {
    width: 100%;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 16px;
    background: none;
    border: none;
    cursor: pointer;
    text-align: left;
    font-family: var(--display);
    font-size: 1.02rem;
    color: var(--ink);
    padding: 18px 22px;
}
.faq-icon { width: 20px; height: 20px; flex-shrink: 0; transition: transform 0.25s ease; }
.faq-item-accordion.active .faq-icon { transform: rotate(180deg); }
.faq-answer { max-height: 0; overflow: hidden; transition: max-height 0.3s ease; }
.faq-item-accordion.active .faq-answer { max-height: 400px; }
.faq-answer p { padding: 0 22px 20px; font-size: 0.97rem; }

html:not(.js) .faq-answer { max-height: none; }


.good-fit-grid { display: grid; grid-template-columns: repeat(6, minmax(0, 1fr)); gap: 16px; }
.good-fit-card {
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 10px;
    background: #fff;
    border: 3px solid var(--ink);
    border-radius: 12px;
    padding: 20px 12px 16px;
    font-weight: 800;
    font-size: 0.88rem;
    color: var(--ink);
    text-align: center;
    box-shadow: 4px 4px 0 rgba(61, 37, 24, 0.15);
    transition: transform 0.18s ease, box-shadow 0.18s ease;
}
.good-fit-card:hover { transform: translateY(-5px); box-shadow: 6px 9px 0 rgba(61, 37, 24, 0.18); }
.good-fit-card img { width: 84px; height: 84px; object-fit: contain; }
.examples-cta { margin-top: 30px; }


.contact-section {
    background:
        radial-gradient(circle at 50% 115%, rgba(232, 93, 36, 0.16), transparent 60%),
        var(--cream-dark);
    position: relative;
    overflow: hidden;
    padding-bottom: 170px;
}
.contact-section::before {
    content: "";
    position: absolute;
    left: 50%;
    top: 40%;
    width: 1000px;
    height: 1000px;
    transform: translate(-50%, -50%);
    background: repeating-conic-gradient(rgba(232, 93, 36, 0.07) 0deg 8deg, transparent 8deg 16deg);
    border-radius: 50%;
}
.contact-section .container { position: relative; z-index: 2; }
.contact-section .skyline { z-index: 1; height: 104px; }
.contact-section .skyline.back { height: 148px; }
.contact-primary { text-align: center; max-width: 720px; margin: 0 auto 56px; }
.contact-script {
    font-family: var(--script);
    font-size: clamp(1.8rem, 3.4vw, 2.4rem);
    color: var(--teal-dark);
    display: inline-block;
    transform: rotate(-2deg);
}
.contact-primary h2 {
    font-size: clamp(2rem, 5vw, 3.2rem);
    text-transform: uppercase;
    line-height: 1.02;
    margin-bottom: 18px;
}
.contact-primary-subtitle { font-size: 1.06rem; margin-bottom: 28px; }
.btn-call-large { font-size: 1.15rem; padding: 16px 32px; transform: rotate(-1deg); }
.btn-call-large:hover { transform: rotate(0deg) translate(-2px, -2px); }
.contact-hours { font-size: 0.9rem; opacity: 0.8; margin-top: 22px; }
.contact-form-wrapper {
    max-width: 760px;
    margin: 0 auto;
    background: var(--cream);
    border: 3px solid var(--ink);
    border-radius: 14px;
    padding: 36px 38px 34px;
    box-shadow: 8px 8px 0 rgba(61, 37, 24, 0.2);
}
.contact-form-wrapper h3 { font-size: 1.25rem; margin-bottom: 20px; }
.simple-form-grid { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 16px 18px; }
.form-group { display: flex; flex-direction: column; gap: 6px; }
.form-group-full { grid-column: 1 / -1; }
.form-group label { font-weight: 700; font-size: 0.85rem; color: var(--ink); }
.form-group input, .form-group textarea {
    font-family: var(--body);
    font-size: max(16px, 1rem);
    color: var(--ink);
    background: #fff;
    border: 2.5px solid var(--ink);
    border-radius: 8px;
    padding: 11px 14px;
}
.form-group input:focus, .form-group textarea:focus {
    outline: 3px solid rgba(232, 93, 36, 0.4);
    border-color: var(--orange);
}
.btn-submit { width: 100%; margin-top: 18px; font-size: 1.05rem; }
.closer-lou {
    position: absolute;
    right: 6%;
    bottom: 78px;
    width: clamp(130px, 14vw, 200px);
    filter: drop-shadow(0 10px 18px rgba(61, 37, 24, 0.25));
    z-index: 2;
}


.footer { background: var(--ink); color: rgba(253, 246, 233, 0.85); padding: 56px 0 38px; font-size: 0.92rem; }
.footer-columns {
    display: grid;
    grid-template-columns: repeat(4, minmax(0, 1fr));
    gap: 28px;
    padding-bottom: 36px;
    border-bottom: 1px solid rgba(253, 246, 233, 0.18);
    margin-bottom: 26px;
}
.footer-col { display: flex; flex-direction: column; gap: 9px; }
.footer-col-heading {
    color: var(--yellow);
    font-size: 0.92rem;
    text-transform: uppercase;
    letter-spacing: 0.06em;
    margin-bottom: 4px;
}
.footer-col a:hover { color: var(--yellow); }
.footer-bottom { display: flex; flex-wrap: wrap; justify-content: space-between; align-items: center; gap: 14px; }
.footer-contact a, .footer-legal a { color: var(--cream); font-weight: 600; }
.footer-contact a:hover, .footer-legal a:hover { color: var(--yellow); }
.footer-divider { opacity: 0.4; padding: 0 8px; }
.footer-copyright { opacity: 0.7; }
.footer-mascot { display: flex; justify-content: center; margin-top: 26px; }


@media (max-width: 1024px) {
    .nav-links { gap: 18px; font-size: 0.88rem; }
    .logo-text { font-size: 1.05rem; white-space: nowrap; }
}
@media (max-width: 980px) {
    section { padding: 68px 0; }
    .hero-container { grid-template-columns: 1fr; padding-bottom: 140px; }
    .hero-mascot { order: -1; }
    .sunburst { width: 420px; height: 420px; }
    .hero-mascot img { width: 280px; }
    .hero-stamp { width: 92px; height: 92px; font-size: 0.68rem; right: 12%; }
    .skyline.front { height: 78px; }
    .skyline.back { height: 112px; }
    .proof-grid { grid-template-columns: 1fr; }
    .steps-cards { grid-template-columns: repeat(2, minmax(0, 1fr)); }
    .menu-board { grid-template-columns: 1fr; max-width: 560px; margin: 0 auto; }
    .pricing-head-grid { grid-template-columns: 1fr; gap: 8px; }
    .why-grid { grid-template-columns: 1fr; }
    .why-cell:nth-child(odd) { border-right: none; }
    .why-cell:nth-child(3) { border-bottom: 3px solid var(--ink); }
    .lwg-manifesto .editorial-head { grid-template-columns: 1fr; }
    .situations-row { grid-template-columns: 64px 1fr; }
    .situations-row-body { grid-column: 1 / -1; }
    .good-fit-grid { grid-template-columns: repeat(3, minmax(0, 1fr)); }
    .footer-columns { grid-template-columns: repeat(2, minmax(0, 1fr)); }
    .contact-section { padding-bottom: 120px; }
    .contact-section .skyline { height: 64px; }
    .contact-section .skyline.back { height: 92px; }
    .closer-lou { position: static; display: block; margin: 26px auto 0; width: 150px; }
}

@media (max-width: 940px) {
    .nav-links {
        display: none;
        position: absolute;
        top: 100%;
        left: 0;
        right: 0;
        background: var(--cream);
        flex-direction: column;
        align-items: flex-start;
        padding: 24px 28px;
        border-bottom: 3px solid var(--ink);
        gap: 16px;
    }
    .nav-links.active { display: flex; }
    .mobile-menu-btn { display: flex; }
}
@media (max-width: 600px) {
    .topline .est { display: none; }
    .hero-mobile-break { display: block; }
    .topline .container { justify-content: center; }
    .nav-container { padding: 12px 18px; gap: 12px; }
    .logo-mascot { width: 34px; height: auto; }
    .logo-text { font-size: 0.98rem; }
    .logo-sub { display: none; }
    .nav-cta { padding: 10px 14px; font-size: 0.85rem; flex-shrink: 0; }
    .container { padding: 0 20px; }
    .hero-container { padding-bottom: 175px; }
    .hero-ctas { flex-direction: column; }
    .hero-ctas .btn { width: 100%; }
    .hero-features { grid-template-columns: 1fr; }
    .sunburst { width: 320px; height: 320px; }
    .hero-mascot img { width: 220px; }
    .hero-stamp { width: 84px; height: 84px; font-size: 0.62rem; right: 4%; bottom: 2%; }
    .skyline.front { height: 64px; }
    .skyline.back { height: 92px; }
    .steps-cards { grid-template-columns: 1fr; }
    .good-fit-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); }
    .simple-form-grid { grid-template-columns: 1fr; }
    .contact-form-wrapper { padding: 26px 20px 24px; }
    .polaroid figcaption { flex-direction: column; gap: 2px; }
    .footer-columns { grid-template-columns: 1fr; }
    .footer-bottom { flex-direction: column; text-align: center; }
    .why-cell { padding: 26px 22px 24px; }
    .situations-row { padding: 24px 20px; }
}


html, body { overflow-x: hidden; }
img { display: block; }

@media (max-width: 1400px) {
}


.ink-link { font-weight: 800; color: var(--orange-deep); text-decoration: underline; text-decoration-thickness: 2px; text-underline-offset: 3px; }
.ink-link:hover { color: var(--orange); }


.hero.b2-hero { padding: 0; }
.b2-hero::before { mask-image: linear-gradient(245deg, transparent 40%, black 90%); -webkit-mask-image: linear-gradient(245deg, transparent 40%, black 90%); }
.b2-hero { background: radial-gradient(circle at 24% 46%, rgba(229, 168, 54, 0.32) 0%, rgba(229, 168, 54, 0) 40%), var(--cream); }
.b2-hero .hero-container { grid-template-columns: minmax(0, 5fr) minmax(0, 7fr); gap: 36px; padding: 48px 28px 170px; }
.b2-hero .hero-mascot { min-height: 520px; }
.b2-hero .sunburst { width: 640px; height: 640px; }
#heroLou { width: min(470px, 100%); }
.b2-hero .hero-stamp { top: 6%; bottom: auto; right: 0; }
.b2-hero h1 { margin-bottom: 18px; }
.b2-hero .hero-statement { line-height: 1.2; }
.b2-hero .hero-subtitle { margin-bottom: 22px; }
.b2-hero .hero-ctas { align-items: center; margin-bottom: 26px; }
.b2-hero .hero-location { margin-bottom: 0; }
.stat-row {
    display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); max-width: 600px;
    border: 3px solid var(--ink); border-radius: 12px; background: var(--paper);
    box-shadow: 6px 6px 0 rgba(61, 37, 24, 0.15); overflow: hidden;
    animation: rise 0.7s ease-out 0.5s both;
}
.stat { display: flex; flex-direction: column; gap: 3px; padding: 14px 16px 12px; color: var(--brown); transition: background 0.15s ease; }
.stat + .stat { border-left: 2.5px dashed rgba(61, 37, 24, 0.35); }
.stat:hover { background: var(--cream-dark); }
.stat-num { font-family: var(--display); font-size: clamp(1.7rem, 2.8vw, 2.3rem); color: var(--orange-deep); line-height: 1; }
.stat-label { font-size: 0.8rem; font-weight: 700; line-height: 1.3; color: var(--ink); }
.stat-who { font-size: 0.74rem; font-weight: 700; color: var(--teal-dark); }


.b2-proof { background: var(--paper); border-bottom: 3px solid var(--ink); position: relative; padding: 80px 0 84px; }
.b2-proof::before {
    content: ""; position: absolute; inset: 0; pointer-events: none;
    background-image: radial-gradient(var(--brown) 1px, transparent 1.4px); background-size: 22px 22px; opacity: 0.08;
    mask-image: linear-gradient(180deg, black, transparent 70%); -webkit-mask-image: linear-gradient(180deg, black, transparent 70%);
}
.b2-proof .container { position: relative; }

.b2-proof { background: var(--ink); color: var(--cream); border-bottom: 0; padding-top: 56px; }
.b2-proof::before { background-image: radial-gradient(var(--cream) 1px, transparent 1.4px); opacity: 0.06; }
.b2-proof h2 { color: var(--cream); }
.b2-proof .editorial-eyebrow { color: var(--yellow); }
.b2-proof .head-split > p, .b2-proof .proof-src { color: var(--cream); opacity: 0.85; }
.b2-proof .proof-src .ink-link { color: var(--yellow); }
.b2-proof .tile { border-color: #1E120B; box-shadow: 6px 6px 0 rgba(0, 0, 0, 0.35); }
.b2-proof .tile:hover { box-shadow: 7px 10px 0 rgba(0, 0, 0, 0.4); }
.head-split { display: flex; justify-content: space-between; align-items: flex-end; gap: 12px 40px; flex-wrap: wrap; margin-bottom: 36px; }
.head-split .editorial-head { margin-bottom: 0; }
.head-split > p { max-width: 42ch; font-size: 1rem; margin-bottom: 18px; }
.tiles { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 22px; }
.tile {
    background: #fff; border: 3px solid var(--ink); border-radius: 14px; overflow: hidden;
    display: flex; flex-direction: column; box-shadow: 6px 6px 0 rgba(61, 37, 24, 0.15);
    transition: transform 0.18s ease, box-shadow 0.18s ease;
}
.tile:hover { transform: translateY(-5px); box-shadow: 7px 10px 0 rgba(61, 37, 24, 0.18); }
.tile .logo-box { height: 160px; display: flex; align-items: center; justify-content: center; background: var(--cream); border-bottom: 3px solid var(--ink); padding: 14px; position: relative; overflow: hidden; }
.tile .logo-box.white { background: #fff; padding: 8px; }
.tile .logo-box.white img { max-height: 144px; }
.tile .logo-box.pink { background: #E01DA7; padding: 8px; }
.tile .logo-box.pink img.wide { width: 100%; max-height: 138px; object-fit: contain; }
.tile .logo-box.boot { background: #F6ECD9 url(/images/home/boots-duo.webp) center 40% / cover; }
.tile .logo-box.boot::before { content: ""; position: absolute; inset: 0; background: radial-gradient(ellipse at center, rgba(253,246,233,.75) 0%, rgba(253,246,233,0) 62%); pointer-events: none; }
.tile .logo-box.boot img { position: relative; }
.tile .logo-box img { max-height: 132px; width: auto; max-width: 100%; }
.tile .logo-box img.wide { max-height: none; width: 94%; }
.tile .logo-box.dark { background: var(--ink); }
.tile .logo-box.dark img { max-height: 92px; }
.tile .body { padding: 18px 18px 18px; display: flex; flex-direction: column; gap: 6px; flex: 1; }
.tile strong { font-family: var(--display); font-weight: 400; font-size: 2.1rem; line-height: 1; color: var(--orange-deep); }
.tile .what { font-weight: 700; font-size: 0.92rem; line-height: 1.4; color: var(--ink); }
.tile .who { font-size: 0.72rem; font-weight: 800; letter-spacing: 0.1em; text-transform: uppercase; color: var(--orange-deep); margin-top: auto; padding-top: 12px; border-top: 1px solid var(--cream-dark); }
.tile .go { font-weight: 800; font-size: 0.85rem; color: var(--teal-dark); }
.proof-src { margin-top: 22px; font-size: 0.85rem; opacity: 0.85; }


.b2-how { padding: 84px 0 0; }
.b2-how .editorial-head { text-align: center; margin: 0 auto 40px; }
.steps { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); border-top: 3px solid var(--ink); border-bottom: 3px solid var(--ink); }
.step { position: relative; padding: 34px 32px 38px; min-height: 500px; display: flex; flex-direction: column; overflow: hidden; }
.step::after {
    content: ""; position: absolute; inset: 0; pointer-events: none;
    background-image: radial-gradient(rgba(61, 37, 24, 0.5) 1px, transparent 1.3px); background-size: 14px 14px; opacity: 0.18;
}
.step > * { position: relative; z-index: 1; }
.step + .step { border-left: 3px solid var(--ink); }
.step.s1 { background: var(--orange-deep); color: var(--cream); }
.step.s2 { background: var(--teal-dark); color: var(--cream); }
.step.s3 { background: var(--yellow); color: var(--ink); }
.step .num {
    position: absolute; top: 22px; left: 22px; z-index: 2;
    font-family: var(--display); font-size: 1.3rem; color: var(--ink);
    background: var(--cream); border: 3px solid var(--ink); border-radius: 50%;
    width: 50px; height: 50px; display: flex; align-items: center; justify-content: center;
    box-shadow: 3px 3px 0 var(--ink);
}
.step img { width: 76%; max-width: 300px; margin: 8px auto 18px; filter: drop-shadow(0 12px 16px rgba(0, 0, 0, 0.22)); }
.step h3 { color: inherit; font-size: clamp(1.6rem, 2.4vw, 2rem); text-transform: uppercase; margin-top: auto; }
.step p { font-size: 1.02rem; font-weight: 500; margin-top: 8px; max-width: 32ch; }
.how-cta { display: flex; flex-wrap: wrap; align-items: center; justify-content: center; gap: 14px 22px; padding: 34px 28px 0; }
.how-cta p { font-weight: 700; }


.b2-services { padding: 84px 0 92px; }
.b2-services .head-split { margin-bottom: 30px; }
.b2-services .head-split .ink-link { margin-bottom: 20px; }
.svc-grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 18px; }
.svc {
    display: flex; gap: 12px; align-items: center; padding: 14px 16px 14px 10px;
    background: #fff; border: 3px solid var(--ink); border-radius: 12px;
    box-shadow: 5px 5px 0 rgba(61, 37, 24, 0.15); transition: transform 0.18s ease, box-shadow 0.18s ease;
}
.svc:hover { transform: translateY(-5px); box-shadow: 6px 9px 0 rgba(61, 37, 24, 0.18); }
.svc img { width: 74px; height: auto; flex: none; }
.svc b { font-family: var(--display); font-weight: 400; font-size: 1.02rem; line-height: 1.1; text-transform: uppercase; color: var(--ink); display: block; }
.svc span span { font-size: 0.85rem; font-weight: 500; line-height: 1.4; display: block; margin-top: 5px; }


.pricing .editorial-head { max-width: 780px; }
.ticket .btn { margin-top: auto; }
.ticket ul { flex: 0 0 auto; }
.ticket .spacer { flex: 1; }


.about-lou { display: grid; place-items: center; }
.about-lou img { width: min(360px, 80%); height: auto; filter: drop-shadow(0 14px 22px rgba(61, 37, 24, 0.22)); }
.b2-about { background: var(--cream); }
.op-grid { display: grid; grid-template-columns: minmax(0, 5fr) minmax(0, 7fr); gap: 56px; align-items: center; }
.photo-slot {
    position: relative; aspect-ratio: 4 / 5; border: 3px dashed var(--ink); border-radius: 14px;
    background: repeating-linear-gradient(45deg, var(--cream-dark) 0 14px, var(--paper) 14px 28px);
    display: flex; flex-direction: column; align-items: center; justify-content: center; gap: 10px;
    text-align: center; padding: 24px; transform: rotate(-1.5deg); box-shadow: 8px 8px 0 rgba(61, 37, 24, 0.15);
}
.photo-slot svg { width: 60px; height: 60px; opacity: 0.55; }
.photo-slot strong { font-family: var(--display); font-weight: 400; font-size: 1.25rem; color: var(--ink); text-transform: uppercase; }
.op-points { list-style: none; display: grid; margin: 4px 0 26px; border-top: 3px solid var(--ink); }
.op-points li { display: grid; grid-template-columns: 52px minmax(0, 1fr); gap: 16px; padding: 18px 0; border-bottom: 2px dashed rgba(61, 37, 24, 0.35); align-items: start; font-size: 1.02rem; }
.op-points li b { font-family: var(--display); font-weight: 400; text-transform: uppercase; color: var(--ink); display: block; font-size: 1.12rem; margin-bottom: 3px; }
.op-points i {
    font-style: normal; font-family: var(--display); font-size: 1.3rem; color: var(--cream);
    width: 52px; height: 52px; border-radius: 50%; border: 3px solid var(--ink);
    display: flex; align-items: center; justify-content: center; background: var(--teal);
}
.op-points li:nth-child(1) i { background: var(--orange); }
.op-points li:nth-child(3) i { background: var(--yellow); color: var(--ink); }


.b2-contact .container { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); gap: 52px; align-items: start; }
.b2-contact .hello-row { display: flex; align-items: flex-start; gap: 16px; }
.b2-contact .hello-row img { width: 140px; flex: none; margin-top: -6px; filter: drop-shadow(0 10px 18px rgba(61, 37, 24, 0.25)); animation: floaty 4.5s ease-in-out infinite; }
.b2-contact h2 { font-size: clamp(2rem, 4.2vw, 3rem); text-transform: uppercase; line-height: 1.02; }
.b2-contact h2 em { font-style: normal; color: var(--orange-deep); }
.b2-contact .editorial-eyebrow { color: var(--orange-deep); }
.b2-contact .lead { font-size: 1.06rem; margin: 16px 0 24px; max-width: 46ch; }
.b2-contact .btn-call-large { margin-bottom: 8px; }
.quick-faq { margin-top: 34px; display: grid; gap: 12px; }
.quick-faq .editorial-eyebrow { font-size: 1.7rem; }
.quick-faq .qa { background: #fff; border: 3px solid var(--ink); border-radius: 10px; padding: 14px 18px; box-shadow: 4px 4px 0 rgba(61, 37, 24, 0.12); font-size: 0.96rem; }
.quick-faq .qa b { display: block; font-family: var(--display); font-weight: 400; font-size: 1rem; color: var(--ink); margin-bottom: 2px; }
.b2-contact .contact-form-wrapper { max-width: none; margin: 0; }
.b2-contact .form-group + .form-group { margin-top: 14px; }

.b2-contact .simple-form-grid { row-gap: 30px; }
.b2-contact .simple-form-grid > .form-group + .form-group { margin-top: 0; }
.form-fineprint { font-size: 0.8rem; text-align: center; margin-top: 10px; opacity: 0.8; }
.form-fineprint a { text-decoration: underline; }


.footer-brand img { width: 56px; height: auto; margin-bottom: 6px; }
.footer-brand .logo-text { color: var(--cream); font-size: 1.1rem; }
.footer-brand p { font-size: 0.88rem; }


@media (max-width: 1080px) {
    .svc-grid { grid-template-columns: repeat(2, minmax(0, 1fr)); }
}
@media (max-width: 980px) {
    .b2-hero .hero-container { grid-template-columns: minmax(0, 1fr); gap: 4px; padding-top: 20px; padding-bottom: 140px; }
    .b2-hero .hero-mascot { min-height: 300px; }
    .b2-hero .sunburst { width: 420px; height: 420px; }
    #heroLou { width: 280px; }
    .steps { grid-template-columns: minmax(0, 1fr); }
    .step + .step { border-left: 0; border-top: 3px solid var(--ink); }
    .step { min-height: 0; display: grid; grid-template-columns: 40% minmax(0, 1fr); gap: 0 16px; align-items: center; padding: 26px 20px; }
    .step img { width: 100%; margin: 0; grid-row: span 2; }
    .step h3 { margin-top: 0; align-self: end; }
    .step p { align-self: start; }
    .step .num { top: 14px; left: 14px; width: 40px; height: 40px; font-size: 1.05rem; }
    .op-grid { grid-template-columns: minmax(0, 1fr); gap: 36px; }
    .photo-slot { max-width: 320px; width: 100%; margin: 0 auto; aspect-ratio: 5 / 4; }
    .b2-contact .container { grid-template-columns: minmax(0, 1fr); gap: 40px; }
    .footer-brand { grid-column: 1 / -1; }
}
@media (max-width: 600px) {
    .b2-hero h1 { font-size: clamp(2.2rem, 10.5vw, 2.9rem); }
    .b2-hero .hero-mascot { min-height: 240px; }
    .b2-hero .sunburst { width: 320px; height: 320px; }
    #heroLou { width: 220px; }
    .b2-hero .hero-stamp { top: 2%; right: 2%; }
    .b2-hero .hero-location { font-size: 0.8rem; }
    .stat { padding: 12px 9px 10px; }
    .stat-num { font-size: 1.5rem; }
    .stat-label { font-size: 0.7rem; }
    .stat-who { font-size: 0.66rem; }
    .b2-proof { padding: 60px 0 64px; }
    .tiles { gap: 12px; }
    .tile .logo-box { height: 124px; }
    .tile .logo-box img { max-height: 100px; }
    .tile .logo-box.white img { max-height: 112px; }
    .tile .logo-box.dark img { max-height: 70px; }
    .tile .body { padding: 12px; }
    .tile strong { font-size: 1.5rem; }
    .tile .what { font-size: 0.8rem; }
    .tile .who { font-size: 0.72rem; letter-spacing: 0.06em; }
    .tile .go { font-size: 0.78rem; }
    .b2-how { padding-top: 64px; }
    .step { padding: 24px 16px; grid-template-columns: 42% minmax(0, 1fr); }
    .step h3 { font-size: 1.45rem; }
    .step p { font-size: 0.93rem; }
    .how-cta { padding: 28px 20px 0; }
    .how-cta .btn { width: 100%; }
    .b2-services { padding: 64px 0 68px; }
    .svc-grid { grid-template-columns: minmax(0, 1fr); gap: 12px; }
    .svc img { width: 62px; }
    .op-points li { grid-template-columns: 42px minmax(0, 1fr); gap: 12px; }
    .op-points i { width: 42px; height: 42px; font-size: 1.05rem; }
    .b2-contact .hello-row img { width: 92px; }
    .b2-contact .btn-call-large { width: 100%; font-size: 1.02rem; padding: 14px 16px; }
    .pricing .ticket { min-width: 0; }
}

.b2-hero .hero-mascot { padding-top: 110px; }
@media (max-width: 980px) { .b2-hero .hero-mascot { padding-top: 90px; } }



.client-logos { display: flex; flex-wrap: wrap; align-items: center; justify-content: center; gap: 16px 22px; margin-top: 30px; }
.client-logos-label { flex-basis: 100%; text-align: center; font-weight: 800; font-size: .8rem; letter-spacing: .12em; text-transform: uppercase; color: var(--cream); opacity: .85; }
.client-logo { width: 240px; height: 110px; display: flex; align-items: center; justify-content: center; padding: 14px 18px; border: 3px solid #1E120B; border-radius: 14px; box-shadow: 6px 6px 0 rgba(0, 0, 0, 0.35); transition: transform .18s ease; }
.client-logo:hover { transform: translateY(-4px); }
.client-logo.white { background: #fff; }
.client-logo.dark { background: var(--ink); }
.client-logo img { max-width: 100%; max-height: 76px; width: auto; height: auto; }
@media (max-width: 860px) {
    .tiles { grid-template-columns: 1fr; max-width: 520px; margin-inline: auto; }
}
@media (max-width: 640px) {
    .client-logos { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
    .client-logos-label { grid-column: 1 / -1; }
    .client-logo { width: auto; height: 92px; padding: 10px 12px; }
    .client-logo img { max-height: 62px; }
}


.b2-proof .tile .body { text-align: center; align-items: center; }
.tile strong { display: block; }
.tile strong .num { display: block; white-space: nowrap; font-size: clamp(1.7rem, 2.4vw, 2.1rem); line-height: 1; }
.tile strong .unit { display: block; font-size: 1.05rem; color: var(--ink); margin-top: 6px; line-height: 1.15; }

@media (max-width: 640px) {
    html body:not(.ib2) h2 { font-size: clamp(1.4rem, 6vw, 1.75rem); line-height: 1.1; text-wrap: balance; }
    .tile strong .num { font-size: clamp(1.7rem, 8.4vw, 2rem); }
}